At least a year ago, KickStarter seemed to have a bit more traffic to it than Indiegogo. It's maybe not so good this time around though - I did notice that things on Indiegogo seems to pull in a bit more funding...
Personally I also think that KickStarter vets projects a bit more thoroughly than Indiegogo. I see some stuff on Indiegogo that's so obviously a fraud (or just a copy of something else). I think being on KickStarter makes it seem a bit more legitimate :)
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